Neuron - Web Design
Project Info:
Web Design
Neuron
Recruitment
UX Designer
Oct 2022 -Dec 2022
Neuron - The purpose of this site is to provide relevant medical and scientific information about Novo Nordisk products and areas of therapeutic interest. Information about investigational products or investigational uses of approved products neither implies FDA approval for these products or uses, nor establishes the safety or efficacy of these products or uses.
Pain Points
- * Irrelevancy of Information experienced by Users
- * Too Many CTAs
- * Low Performance affecting overall User Experience
Business Expectations
- * Personalized Experience routed by persona
- * Reports with Insights
- * Capabilities for Custom Notification by thresholds
Empatize
1
Conducted User Interviews to understand Users, their Challenges, Wishes & Key Objectives.
2
Discover challenges across specific user groups in a collaborative workshop (as-is). Elicit on responses on how the problem can be solved (How Might We).
Define
3
Worked on Synthesising the Information gather from each users of Individual Persona Groups.
4
Breakdown the findings info category that are related to Data, Usability & Functional et al.
Ideate
5
Performed Information architecture based on the existing Information gathered by Dashboard / Module.
6
Referred to AS IS Documentation, Industry Benchmarks & Insights from User Interviews & Workshops.
Design & Prototype
7
Worked on the High Fidelity Solutioning.
Current Experience
Currently viewed in tabluar View with trials shown limited to Device viewport.
Proposed Solution
KPI that can help users with be informed with Key Insights about Trial Recruitment. Bulls Eye view with an ease to track trials within a Single span of view & Drilldown as preferred.
Current Experience
Need a Portfolio Level view to manage Trial Recruitment.
Proposed Solution
Portfolio Level View + Internal Forecasting + External Benchmarking + End to End Trial Status + System Level Intimation on Potential Deviation.
